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The growing number of new plant-based product options available, matched with the developing market of plant-based consumers, has resulted in the runaway trend of our time: many brands are starting to include plant-based options in their existing ranges. Identifying consumer preferences and consumption habits will be important for finding a gap in the plant-based category. (more…)
With the fittest athletes in mind, PUMA has completely reconfigured the industry’s basic cross-training shoe, the result is the all-new FUSE strength trainer. Renovated with equal parts function and finesse, designed to reconstruct your muscles and mentality, worn by seven-time Formula 1 World Champion Lewis Hamilton. (more…)